Matthias Thönnissen

A team of documentary filmmakers accompanies the advertising agency Kleiber & Partner in its work. We learn that you have to be prepared to fight for the big ideas. The creative minds at the agency, led by Lutz Wolf, are developing a campaign that will change German advertising film forever. Canned fruit has never been presented in such a fresh, crisp and deeply human way. Advertisers know: It's the idea that counts. The idea has to fly.

The Swiss Alpinists Hojac, Siegrist, Schild and Scharf attempt a first ascent of a route on the 6,543m Shivling and show the willingness to suffer before a decision about success or failure on the mountain.

A team of documentary filmmakers accompanies the advertising agency Kleiber & Partner in its work. We learn that you have to be prepared to fight for the big ideas. The creative minds at the agency, led by Lutz Wolf, are developing a campaign that will change German advertising film forever. Canned fruit has never been presented in such a fresh, crisp and deeply human way. Advertisers know: It's the idea that counts. The idea has to fly.

A team of documentary filmmakers accompanies the advertising agency Kleiber & Partner in its work. We learn that you have to be prepared to fight for the big ideas. The creative minds at the agency, led by Lutz Wolf, are developing a campaign that will change German advertising film forever. Canned fruit has never been presented in such a fresh, crisp and deeply human way. Advertisers know: It's the idea that counts. The idea has to fly.