Rick Telander

The story behind the making of the 1985 Chicago Bears' rap anthem and video that became a cultural phenomenon, redefined sports entertainment, and cemented the team's larger-than-life legacy.

While Rodman is no doubt one of the greatest talents in NBA history, he is just as famous for his off-court exploits. 30 for 30 explores the reasons behind him becoming the character he is known as today.

Through never-been-seen-before footage and fascinating interviews with key members of the 1985 Chicago Bears -- Mike Ditka, Jim McMahon, Mike Singletary, and others -- you will hear the inside story of their historic season.

'One Man and His Shoes' tells the story of the phenomenon of Air Jordan sneakers showing their social, cultural and racial significance and how ground-breaking marketing strategies created a multi-billion-dollar business.