Consuming Kids: The Commercialization of Childhood poster

Consuming Kids: The Commercialization of Childhood

7.4(17)20071h 6m1

Consuming Kids throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk food and violent video games to bogus educational products and the family car. Drawing on the insights of health care professionals, children's advocates, and industry insiders, the film focuses on the explosive growth of child marketing in the wake of deregulation, showing how youth marketers have used the latest advances in psychology, anthropology, and neuroscience to transform American children into one of the most powerful and profitable consumer demographics in the world. Consuming Kids pushes back against the wholesale commercialization of childhood, raising urgent questions about the ethics of children's marketing and its impact on the health and well-being of kids.

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Status
Released
Budget
—
Box office
—
Language
English

Top billed cast

Behind the camera

Produced in

United States of America

Videos

Release dates

  • United StatesUS

    • TheatricalPG-1331 Dec 2007

Frequently asked questions

Consuming Kids: The Commercialization of Childhood was released on 31 December 2007.

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