It Should Happen to You poster

It Should Happen to You

That "Born Yesterday" Bombshell Explodes Again!

7.1(78)19541h 26m4

Gladys Glover has just lost her modeling job when she meets filmmaker Pete Sheppard shooting a documentary in Central Park. For Pete it's love at first sight, but Gladys has her mind on other things, making a name for herself. Through a fluke of advertising she winds up with her name plastered over 10 billboards throughout city.

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Status
Released
Budget
—
Box office
—
Language
English
  • new york city
  • fame
  • model
  • advertising
  • billboard

Top billed cast

Behind the camera

Director

George Cukor

Produced in

United States of America

Where to watch

All options

Availability for India. Provided by JustWatch through the TMDB API.

Gallery

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Videos

Release dates

  • United StatesUS

    • Theatrical (limited)NRNew York City, New York15 Jan 1954
    • TheatricalNR18 Jan 1954
  • United KingdomGB

    • TheatricalU18 Feb 1954
  • ItalyIT

    • Theatrical7 Oct 1954
  • NetherlandsNL

    • PhysicalALDVD7 Oct 2004

Frequently asked questions

It Should Happen to You was released on 15 January 1954.

Audience reviews

4
  • T

    talisencrw

    5/4/2016

    9/10

    I love this film so much--another Judy Holliday screwball comedy directed by George Cukor. Notable for the screen debut of Jack Lemmon, Holliday had great screen chemistry with both suitors of her love triangle, Lemmon and Peter Lawford. In today's media-obsessive and Facebook-oriented culture, where selfies and 'food porn' are splashed online whenever people leave their homes, I wouldn't be surprised in the slightes…

  • B

    barrymost

    9/28/2019

    8/10

    Judy Holliday is wonderful in this sparkling little comedy as Gladys Glover, an ex-model with aspirations of stardom. She begins to achieve her big dreams when she blows her life-savings on getting her name plastered on the biggest billboard in town! Jack Lemmon, as her long-suffering, aspiring boyfriend, hits a home run in this, his Hollywood debut. Cute comedy may be a bit corny at times, as well as utterly ridi…

  • G

    griggs79

    3/28/2025

    6/10

    A time capsule from 1950s New York, which is so prominent on screen that it practically becomes a character in its own right. As always, Judy Holliday is great fun as the fame-chasing lead, and Lemmon’s early charm in his debut film shines through. The satire’s light touch and the plot’s a bit fluffy, but it’s an easy, breezy watch. Whilst not a classic, it's good fun if you’re into old-school rom-coms with a playful…

  • C

    CinemaSerf

    3/12/2026

    7/10

    “Gladys” (Judy Holliday) is quite an ambitious lass but as she heads into her thirties, her career is seriously stalling. After her latest let down, she heads to Central Park and that’s where she encounters “Pete” (Jack Lemmon). He’s a struggling documentary film maker who takes an instant shine to her. She, on the other hand, initially just sees in him another opportunity to develop her career. Then a giant billboar…

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