Schwechater poster

Schwechater

4.9(54)19582m1

In 1957, Peter Kubelka was hired to make a short commercial for Schwechater beer. The beer company undoubtedly thought they were commissioning a film that would help them sell their beers; Kubelka had other ideas. He shot his film with a camera that did not even have a viewer, simply pointing it in the general direction of the action. He then took many months to edit his footage, while the company fumed and demanded a finished product. Finally he submitted a film, 90 seconds long, that featured extremely rapid cutting (cutting at the limits of most viewers' perception) between images washed out almost to the point of abstraction — in black-and-white positive and negative and with red tint — of dimly visible people drinking beer and of the froth of beer seen in a fully abstract pattern.

  • TMDB

    4.9/10

    54 votes

Status
Released
Budget
Box office
Language
No Language
  • beer
  • advertising

Gallery

Still from Schwechater

Release dates

  • AustriaAT

    • Theatrical1 Jan 1958

Frequently asked questions

When was Schwechater released?
Schwechater was released on 1 January 1958.
Where can I watch Schwechater online?
No verified streaming availability is listed for Schwechater right now. Check back soon.
Is there a Hindi trailer for Schwechater?
No verified Hindi trailer for Schwechater is available yet. Only the original-language trailer is listed.
What is the rating of Schwechater?
Schwechater holds a 4.9/10 audience score from 54 votes.
Who directed Schwechater?
Schwechater (1958) was directed by Peter Kubelka.
How long is Schwechater?
Schwechater runs for 2m.

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